Facebook Old Account and FB Overseas Business Account Setup and Advertising Guide
Where to Buy Old Facebook Accounts
Important Considerations:
By following these guidelines, you can find and purchase old Facebook accounts securely.
With the tightening of domestic account policies and recent restrictions on pages, cross-industry practitioners are increasingly pushed into difficult situations.
Due to the significant decline in ROI for advertisers and high service fees for overseas accounts with no rebates, the "illegal special users" have finally found an opportunity. Many sellers have begun experimenting with overseas accounts, which are praised for having no restrictions on pages or domains.
As the number of overseas account users grows, many advertisers are unfamiliar with overseas account policies and operations, leading to issues such as frequent modification of account information, confusion about operations after account setup, and immediate account suspension.
To help advertisers improve efficiency with overseas accounts, a comprehensive Facebook overseas account usage guide is provided.
01. Account Setup Checklist
Overseas Facebook accounts are not illegal, but policies are relatively lenient. Advertisers must strictly adhere to the following policies when submitting account information:
1.1. Products must not infringe on any rights.
1.2. Use a brand-new Business Manager (BM) account.
1.3. Use a brand-new fan page.
1.4. Submit a brand-new website URL.
1.5. Each advertising account should be associated with a specific website and page.
1.6. Ensure the Facebook page information is complete, including: email, website, business hours.
1.7. The submitted URL should be highly relevant to the fan page and product content.
1.8. Ensure no Chinese content in non-Chinese time zones.
Additionally, avoid the following issues to ensure smooth account setup:
1.1. BM linked to a different entity.
1.2. Fan page previously linked to promotional websites or other advertising accounts.
1.3. Use of network theft chains.
1.4. Simple or garbled domain names.
1.5. Missing information on the page.
1.6. Multiple websites and pages linked to one advertising account.
1.7. Irrelevant content on fan pages and websites.
For e-commerce advertisers, special attention should be given to the following policies:
1.1. Ensure the new URL does not redirect to other pages; otherwise, the account will be automatically restricted by Facebook.
1.2. Use new pixels. If any ads are rejected by the platform, immediately remove them from the advertising account.
1.3. Avoid using identical advertising materials. It is recommended to make at least a 20% change to ad materials before reusing them, and ensure the website remains effective throughout the ad period.
Because the review rules for overseas accounts differ from domestic accounts, some operations may easily result in account suspension. To ensure stable ad spend, follow these risk guidelines:
1.1. Do not run multiple pages and domains simultaneously.
1.2. Avoid running Chinese ads in non-Chinese time zones.
1.3. Do not use personal account assets for resale/rental.
1.4. Avoid exchanging advertising account asset management permissions.
1.5. Do not manage multiple ad clients or change preset account assets.
1.6. Start running ads without a page; control the first day’s spending to within 500, and increase the budget by 2/3 daily. After one week, you can scale up without restrictions.
1.7. Avoid frequently switching IPs and be cautious of the website environment.
For e-commerce advertisers, if the account is suspended for the first time without violation, observe the situation because the platform’s inspection mechanism may intentionally pause account usage during the initial recharge and usage phase to determine if it is an agency operation. If this occurs, contact the overseas customer manager for assistance.
Note: The appeal process is slow, and ensuring legitimate advertising is necessary for revenue. Due to Facebook’s limitations, the likelihood of a successful second appeal is low.
Follow these points to stabilize your overseas account:
01. Reasons for Quick Suspension or Limitations of New Accounts
1.1. Several factors can cause:
1.2. Domains or materials previously banned. If connected to a new account, it will be detected and banned by Facebook.
1.3. Issues with missing or mismatched content on the Facebook page.
1.4. Facebook Profile or Business Manager already blacklisted.
02. Common Causes of Account Suspension
Avoid promotional content that induces purchases or exaggerates claims. Examples include but are not limited to:
03. Avoid Using Emojis
Minimize the use of short links.
04. Titles Shouldn’t Be Too Long
Titles should be concise. Product descriptions should be clear and not overly simple. For example, use formats like "Advantage 1, Advantage 2, etc., Where to obtain the product, Product price (optional)."
05. Discounts Should Be Below 50%
If discounts exceed 50%, provide an explanation (e.g., products sold due to business closure).
06. Avoid Misleading Images
Do not use images with unverified claims such as "best seller." If you claim something is a "best seller," provide a basis (e.g., a link to verify the claim).
07. Page and Site Must Match
Ensure the page matches the site, including related product releases, page description, URL, email, and category.
08. Avoid Multiple Domains and Pages
An account can only handle one domain and one page at a time. If you need to change domains or pages, delete the related content from the previous account to ensure only one site and one page are associated with the account at a time.
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